Is Bluehost SEO Tools Start Worth It? (Review)

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Reviewed by Durr E Adan

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While you are on the Bluehost website, you might have seen that it also offers an additional service called Bluehost SEO tools. The purpose of this article will be to review inside and out Bluehost SEO tools Start package and its benefits.

When you head over to the billing section of Bluehost, you will see there is an addon called “Bluehost’s SEO tools start”.

Is Bluehost SEO Tools Start Worth It? Should you pay the money to get these tools? We will answer all these questions.

First: Sign up for BlueHost

If you already purchased your account from BlueHost, then you can skip this step and proceed to the following section.

If you haven’t purchased your web hosting yet, then you can buy it using this 67% exclusive discount (for a limited time). To claim your discount, You will need to use our exclusive promo link. This is a Special Discount for our blog readers.

bluehost get started

After visiting our promo link, just click on “Get Started” to get your web hosting plan.

Bluehost offers four different web hosting plans. You can read more on Which Bluehost shared web hosting plan to choose.

What is Bluehost SEO Tools Start Package?

Bluehost SEO tools score dashboard
Bluehost offers many SEO tools (not for free). You can add Bluehost’s SEO tools start kit as an add on.

It offers many features to analyze your website. Thereafter, you can also submit your website to major search engines like Google and Bing.

Talking about analyzing, they will give you a complete personalized marketing report about your website’s optimization. It will have all the details on what changes you will have to make to rank on Google.

Bluehost SEO Tools Price Discount

Additionally, it has a keyword discovery tool where it will suggest the right keywords to rank on Google. You can also use those keywords.

In the same way, Bluehost provides many more features to analyze and rank your website. We will be seeing them in detail in the next section.

What are the advantages of Bluehost SEO Tools Start?

Let’s talk about the benefits of Bluehost SEO Tools Start pack. For that, we will see each of its features in detail. In this way, you will get a complete idea of the tools.

Bluehost SEO Tools Features

Start Section

This will give you the Bluehost SEO tools score for your website. This is calculated by considering various factors. The algorithm will analyze all the parts of your website and will give you a score accordingly.

Your end goal should be to increase this Bluehost’s SEO tools score for better results. For that, you will need to improve all the sections.

Search Engine submission

The next tool feature we will get here is the search engine submission option. As the name says, you can submit your website to all major search engines in one click. It will submit your website to Google, Yahoo, and Bing.

All search engines will take their own time (usually 3 to 12 months) to rank a brand-new website.

Visitor Details

Bluehost SEO tools start package also includes visitor details. It will give you an overview of your visitors.

This includes things like your visitor’s location and the traffic source. The traffic source will give you an idea about how users are finding your website.

In simpler words, it will tell you whether they have come to your website directly, through the search engine, or by any referral website.


Of course, you won’t be checking each term to see where your website stands.

The rankings tab will give you a quick overview of the ranking of your website. You can see the number of keywords for which your website is ranking.

If your primary keyword is not on the list yet, you can work more on that particular page.

Site Review

The first strike that comes to your mind after reading “Review” will be the “User review”, right? Well, this is not about the user review.

The site review section will give you details about all the issues on your website. It will tell you whether you are missing the SSL certificate or if your page is too slow.

In simpler words, it is a technical review of your website from an SEO perceptive.

Search Engine Optimization

When you fix the issues from the site review section, you might be wondering how friendly your website is, right?

The search engine optimization section will give you an in-detail understanding of the structure of your website and it will tell you how SEO-friendly your website is.

It will check all the titles, meta descriptions, links, and other stuff to see how SEO-friendly your website is.


The next part is the content of the website. If you want to start a blog, you might have heard a lot of times – Content is king. It is. So, you need to focus on your content especially if you are running a blog.

Here, the tool will check your content and will give you some suggestions to improve your content and make it more SEO friendly.


Google and most major search engines are now focusing on mobile-first websites. If your website is not mobile-friendly, chances are that your website will never rank. This particular feature will check your website in mobile and tablet versions.

Thereafter, it will give you the details of the same. If your site is not responsive or it takes more time, it will notify you.


It’s the backlink count to your website. Bluehost SEO tools start pack also has a backlink analyzer which they call it “Popularity”. It will tell you about all the links that are coming to your website.

Lastly, it will give you a total count of the links.

Social Media

Social presence is necessary whether you see it from the user’s perceptive or the search engine’s perceptive. Bluehost will measure the social presence of your website. It will tell you how often your website is shared on various social media such as Facebook, LinkedIn, etc.

It will give you a count of the times your website is shared. So, if it is less, you can add more share buttons on your website and encourage users to share your website or blog post on social media.

Bluehost SEO Tools Start Pricing

The next question that comes to your mind is: What are the Bluehost SEO tools start pricing?

Bluehost SEO tools Start plan will cost you $1.99 a month and are billed annually.

You will not see the pricing directly on the web hosting plans. Instead, when you head over to the billing section, you will be asked to add the Bluehost SEO tools Start pack as an add-on to your web hosting plan.

Bluehost SEO Tools Start Package Extras PriceIf you pick the option, you will be charged $23.88 per year. Please note that even if it says the pricing per month, the billing is done annually. So, you will have to pay for the entire year at once.

As for the Bluehost billing cycle, it can be changed so you can pay per month, but only after the first renewal.

NOTE: You should know that Bluehost money guarantee doesn’t offer refunds for its addons.

4 Free SEO Alternatives for Bluehost SEO tools Start Kit

There are many free Bluehost SEO tools start alternatives that you can have a look at. Some of the free tools offer more features than Bluehost paid tools.

Bluehost SEO Tools Start vs Yoast Seo

Alternative 1 – Semrush (Free Trial)

semrush 30 days free trial
The first feature of Bluehost was to give a personalized marketing report about your website.

Semrush does it for free. It will give you all the details of your website. Semrush will also give you a score based on how well your website is optimized thanks to their search engine visibility tool.

Thereafter, it will walk you through all the issues of your website. It has a complete list of SEO factors. Besides the factor name, it will show you whether your website is optimized for that particular factor or not.

It has almost all the sections that you should see for SEO. You can see the loading speed, mobile-friendliness, and many others from a single dashboard.

Alternative 2 – Yoast SEO Plugin

yoast premium internal link suggestions

This one is only for people who are using WordPress. If you are a WordPress user, you should surely install Yoast SEO Plugin on your website. Yoast SEO plugin is the best tool that you can use for the on-page SEO of your web pages.

It will analyze the content that you post and will tell you what changes you need to make. All you need to do is enter the keywords and you are almost done. It will analyze the content and will tell you all the measures that you should take.

Alternative 3 – Google Search Console and Webmaster Tools

google search console

Google offers a free tool to check how your website is performing on Google. It’s Google Search Console. As it is provided by Google, the data is accurate and you can have peace of mind as none of the data is “Estimated”.

It gives you details about performance on Google, and issues. Additionally, it will also give you charts about the website. The performance section will give you a list of all the keywords that your website is currently ranking for. You can change the timeframe and see the older data. You can also use the “Google webmaster tool” to submit your sitemap.

Alternative 4 – Ubersuggest

Neil Patel Onpage SEO Audit

The tool by Neil Patel is one of the favorite tools of many beginners as well as experts. It was completely free but now there are a couple of features where you will have to pay a small fee.

Even the free version is more than enough for most people. It will analyze your website and most importantly, it can tell you whether you will rank for a particular keyword or not. When you enter the keyword, it will tell you the competition for that keyword and will give you the data about the ranking websites.

So, Ubersuggest is pretty much all you need for a keyword discovery tool.

Verdict: Is Bluehost SEO Tools Start Worth It? (Review)

bluehost seo tools start package extras

You surely have the answer to this question, don’t you?

We already discussed all the features you should know about Bluehost’s SEO tools and then gave you some of the free SEO alternatives. As you might have noticed, some of the free tools offer more features than Bluehost’s SEO tools Start Package.

So, the final verdict is that Bluehost SEO tools Start package is surely not worth the price you are paying. Even if it might look like a small price for many people out there, we recommend you not to buy the Bluehost SEO tools start add-on.

Even Sitelock or CodeGuard not worth the price you are paying. So, you can just purchase the web hosting plan from Bluehost, and then for the SEO, Marketing, and Security, you can get the third-party tools.

Bottom line: The web hosting provided by Bluehost is excellent but you should not purchase Bluehost SEO Tools start or any addons from them.

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